Heineken

Heineken operates in more than 75 markets, with brands sold in over 180 countries. Moving product from brewery to outlet runs on software: representatives placing orders in the field, drivers managing routes, and operations teams coordinating daily fulfillment.

Those three applications had been built separately and evolved on separate tracks — different components, different navigation, different interaction patterns for stages of the same order. We audited all three for usability, accessibility, and visual consistency, then defined a single interface language and rebuilt each product around it. The constraint was familiarity: these are tools people use every shift, and a redesign that forces relearning costs more than it saves.

What began as a UI audit has continued into an ongoing partnership, with the interface system now serving as the foundation for Heineken's product development across the ecosystem.