Web App Development Services for Startups

Ramotion web app development agency for startups helps early-stage companies build their products faster with our staff augmentation approach for tech companies and brands.


Apple TV app UI development


Redesign of the support portal and 30% improvement in users’ ability to get the answers they want


Developing micro-interactions for the Lightning Design System

Approach to web app development for startups

We act as an extension of product development departments within tech startups by providing remote staff augmentation. Our multidisciplinary development teams are in constant collaboration with the in-house departments and undergo many iterative improvements and full process transparency.

Capabilities in app development services for startups

By extending our clients' teams, we provide a full development lifecycle, including startup UI/UX design for native mobile and web applications that helps innovative companies and established brands achieve their business goals.


  • Requirements gathering
  • POC and rapid prototyping
  • UI development
  • Business logic implementation
  • 3rd party integrations


  • API design & development
  • Database architecture
  • Microservices
  • Continuous integration
  • DevOps

Our startup web app development company clients

We help tech companies take advantage of modern mobile and web technologies and cross-platform solutions to continue dominating their sectors and stand out on the market.

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Ramotion did very well. My company is very satisfied with their work and performance.
Jason Pareti
Jason Pareti
CTO at Photo Finale
Thanks to the new back-end system built by Ramotion, we can retrieve comprehensive information faster than before.
Jean Kersaint
Jean Kersaint
They have performed beyond our expectations.
Andre Marrett
Andre Marrett
Co-founder at BusinessWeather

FAQ on web app development services for startups

  • How much does startup app development cost?

    Recent research in the mobile apps and mobile app developers sphere shows that the average development of a simple app by top mobile app development companies varies from $38,000 to $91,000. Global companies provide different app development startup costs according to their custom assessment.

    So the answer to the question about mobile app developers and web apps may differ depending on the company you are talking with. It is especially true if you have a wide variety of features that may vary from the very simple to the complex and sophisticated ones.

    However, there are specific approaches that you can use to obtain the correct estimation for your application software products project. The most dependable one is to directly contact the software development company and ask for a quote.

    Suppose you request an estimate for the average cost for a custom app development at a startup web app development agency without any documentation, requirements, or goal in mind. In that case, the total number may completely shock you, and it will be just an approximate one.

    To better understand how you can save enough of your time and money in the adventure of finding the best software development company or app developers, it certainly means that you need to understand several aspects of your web and mobile project.

    Whether you desire to build any digital products for mobile browsers - iOS apps, hybrid apps, or even cross-platform apps, you should know the following about custom software development:

    • The overall design complexity of web apps and mobile development;
    • The number of screens it will have;
    • The significant steps of the software development movement;
    • The number of functions and features you want and need to implement;
    • The complexity of those web and mobile features;
    • The database complexity;
    • The number of 3-d party integrations;
    • Whether you require the implementation of complex security protocols;
    • The size of the desired development company.
  • Which services does your startup app development company provide?

    As a quality award winning web app development company, we provide a wide range of mobile apps development services. These services help startups seeking to improve mobile development, create mobile custom software development, make their brand identity award winning, find cutting-edge digital solutions, and provide post-release solid support.

    Being one of the best app development companies, we are constantly improving our skills in terms of web application development while catching the waves of popular trends. As a result, our devs can produce elegant, engaging, and secure web appliances with the relevant software development.

    Adaptability and scalability

    These two criteria help us to ensure you will have a stable and practical web application and the best mobile solutions for creating successful apps by the end of our cooperation.

    That said, our team ensures that your web application has all of the essential steps for the minimum viable product and phases during the development movement, which will be a cost-effective solution.

    Web application development process

    The process of custom software development can be described in 7 steps. The following persons are involved in the process of developing a web application:

    • Client - a web application customer who has a clear project idea;
    • App developer company;
    • Project manager;
    • A business analyst is a person who conducts research and writes the requirements for a product;
    • UI / UX designer - creator of an intuitive and attractive application interface;
    • Developer - an engineer who writes the application code;
    • QA engineer - application testing specialist.

    Basic information about web apps and custom mobile app development

    Before discussing mobile and web development, it is essential to explain what web application development is and consists of.

    A web application made by a mobile app development company is a site with interactive elements. They allow users to interact: click buttons, fill out forms, request a price, and make purchases. Email clients, social networks, search engines, online stores, and project management programs are all examples of such applications.

    Two parts of applications

    In terms of architecture, web and mobile applications have two parts: client and server (software development company). The client side is called the frontend. In essence, this is what users see on the device's screen when they use mobile apps.

    The server part, or backend, is the software and hardware part of the service. This is a set of tools that implement the application logic.

    Programming languages in web development technology

    Programming languages are rules that allow a computer to understand what functions to perform.

    There are several programming languages for top mobile app development. Some of them are presented below:

    JavaScript is the language most commonly used by startups. It can be used as a frontend or server-side programming language. Compared to other languages, JavaScript is relatively easy to learn, which is why it is used ubiquitously in the development of custom web apps.

    PHP is the most widely used language in web development. WordPress, the content management system (CMS) that powers 34% of the web, is explicitly built on PHP. In addition, PHP has extensive online documentation and troubleshooting, and support guides.

    Python is relatively simple and uses a unique syntax focused on readability. Python is good for artificial intelligence (AI) applications and projects, statistics, data science, and machine learning. It can also be used to create web apps.

    Java is a language popular in corporate companies. It can run on multiple platforms and has extensive documentation. It can also be used to write android applications.

    Rust is a new language focused on safety and exceptionally safe concurrency. Concurrency in software development refers to a set of techniques that allow a computer program to perform several different tasks simultaneously.

    Safe concurrency allows you to efficiently perform multiple tasks at once while maintaining code safety.

    Web development process
    Different companies use other processes of web development. However, if we talk in general, we can describe the standard process this way:

    • Firstly, the client comes up with an idea for a web application. We ask the client to provide us with a technical task, and if it is unavailable, we send a brief for developing a web application. The brief helps to identify the goals and objectives of the future application.
    • It is also essential to speak about app development costs before starting to create web and mobile app.
    • For different applications, there are various development methodologies: the waterfall model and the flexible one. Whichever option the client chooses, creating a web application always includes evaluation, analytics, design, development, testing, bug fixing, and release and post-release support.
    • The critical difference is in the approaches. In the waterfall model, the product is developed entirely at once. In agile, an application is developed in iterations, combining the above development stages.

    First stage - Planning and evaluation**

    The two main questions that customers usually worry about are the cost of the application and the timing of its creation. To answer both questions, the development company conducts an assessment and draws up a work plan.

    At this stage, a project manager usually joins the project. His tasks include coordinating the team's work and communicating with the customer.

    At the pricing stage, developers study the technical documentation and calculate how much time it will take to develop and test.

    Express assessment usually takes no more than one day and gives an approximate idea of labor costs. A detailed review can take up to a week, but it allows you to accurately determine how, when and what kind of application the customer will receive.

    You can get an idea of the application faster and calculate everything more accurately if a business analyst is connected to the project during the evaluation stage.

    As a result, at the end of this stage, the customer, together with the developer, receives a list of tasks and a project budget. Then the second stage begins.

    Second stage - Analytics

    Analytics is not a mandatory step in the development movement - sometimes, clients do their business analysis of the application and come with a ready-made list of requirements. Conducting analytics is a necessary process because it helps the business and developers achieve a shared vision and get a detailed project budget.

    At the end of the second stage, the customer receives a specification of functional and non-functional requirements for the future application, the basis of the graphical interface, a project plan, and a detailed budget.

    Third stage - Application design

    Sometimes clients come with a ready-made design no, but more often than not, a development company creates UI / UX from scratch. When the analyst hands over to the designer the basis of the graphical interface and wireframes, the company proceeds to visual design.

    At this stage, a screen map and graphic elements are drawn, and a detailed prototype is developed, considering various use cases.

    At this stage, the UI/UX designer creates static and interactive app prototypes. This way, it becomes apparent to the end user how the application will look and function.

    At the stage of design rendering, it is essential to get feedback from the business analyst and the client so that the design of the mobile application fully meets the requirements of the finisher.

    At the end of the third stage, the application design, screen map, an attractive UI, and user-friendly UX should be ready.

    Fourth stage - Development

    When there is a detailed technical task and assessment, the design is ready, and the prototype of the mobile application is approved, the most challenging work begins - development. The development team writes code to implement the intended behavior of the application and connect the application logic to the backend.

    Also, at this stage, the finished design is embodied in the code - the developer prescribes all the styles and UI elements that the application user interacts with.

    After the functional part is developed, its testing and development of other functions begin.

    During development, after the design layout, it is essential to connect with the designer. The designer will check how well the developers implemented the app screenshots - styles, color, and other critical visual parameters.

    Upon completion of this stage, a version of the application should be ready for testing.

    Fifth stage - Testing and bug fixing

    QA engineers are connected to the project at the start and regularly test it. This guarantees a high level of quality and helps the client not to increase the budget.

    In parallel with development, test documentation is being written. When part of the functionality is ready, testing begins. All bugs are entered into the bug-reporting system, after which they are fixed and re-checked.

    Before the release of the application, final testing is done: the developer goes through the central business cases of the application in test mode to make sure that the behavior of the application complies with the test documentation and the requirements of the client.

    Sixth stage - business development release

    After the work with application testing, web solutions and improvements are completed by a world class team of software development company based on custom software. All participants approve the result, and it's time to add the application to the application store - Apple App Store, Google Play, or any other service according to the client's wishes. Thus, upon completing the sixth stage, the application should be in the store.

    The seventh stage - Technical support and development

    After publishing a web application, bugs can also be found. Therefore, the development team, at the client's request, must track the shortcomings and eliminate them. Sometimes, in the first months after the application release, they conclude an additional contract for maintenance - to timely eliminate emerging imperfections.

    It is essential to keep in mind that web application development is a complex multi-stage process, so many stages can overlap with each other or go in parallel. Some major apps, like Instagram, have taken more than three years to reach millions of users.

    And even though these applications have been launched for a long time, developers continue to make improvements and add new features.

    Types of web applications

    As we said before, web apps can be divided into several types, depending on different combinations of their main components:

    Backend (or server side of the application) - this type runs on a remote computer, which can be located anywhere. The application can be written in different programming languages: PHP, Python, Ruby, C#, and others.

    If you create an application using only the server side, then as a result of any transitions between sections, submitting forms, and updating data, the server will generate a new HTML file, and the page in the browser will be reloaded.

    Frontend (or client side of the application) - this type runs in the user's browser. This part is written in the Javascript programming language. An application can only consist of a client part if it is not required to store user data for more than one session. These can be, for example, photo editors or simple games.

    Three types of apps

    There are three types of mobile and web apps made by a custom software development company that defines the development approach of a mobile app development company:

    SPA or Single Page Application is a single page web application that loads on a single HTML page. Users don't need to reload or load additional pages thanks to dynamic updating using JavaScript. Users see all the main content in the browser, and when they scroll the page or go to others, the necessary elements are loaded. For this type of application, both backend and frontend are used. With the help of their interaction, you can create an application that will work without page reloads in the browser at all.

    Or, in a simplified version, when transitions between sections cause reload, but any actions in the area do without them. MPA
    MPA or Multi Page applications are multi-page applications where every time the data changes or new information is loaded. The page is updated.

    PWA or Progressive Web Application is a kind of hybrid of a website with a mobile application. They can be installed by web developers on the main screen of a smartphone, send push notifications, and work offline.

    Some of the primary services that our organization provides include the following:

    Project Plan
    Our team identifies project requirements and develops innovative software solutions for future applications based on our past project experience. As your primary service provider, we design a high-level project plan with expected time and budget estimations.

    If you already have the necessary documentation and backed technical expertise inside of it, we may start working according to your defined steps.

    UX and UI design
    With the setting of your business requirements and the demands of your users, our UX/UI experts will build an adjustable and dynamic application journey path. Our team will also ensure that all of the product interfaces for your application are strongly supporting your present brand identity.

    Meanwhile, all of the applied design assets contribute to a fluid digital experience across all devices, which will lead to increased and solid user engagement and acquisition.

    App development
    Each app developer has solid experience building various application architecture patterns. Simultaneously, our crew is highly knowledgeable about all necessary and modern web application tools.

    Optional Integrations
    To assist you in automating and addressing many aspects of your startup application, we can integrate any necessary third-party solutions. At the same time, we will make sure that all of the new features will have no disruptions or interferences.

    Our team ensures that the deployment goes as smoothly as possible without interfering with your live online application.

    Post-release support
    To continue supporting your digital project after its release, our developers are capable of improving and enhancing your startup app constantly with the post-release software development services. This way, you can be confident that it will connect and align with your business requirements.

    As you can see, some of these software development services are almost essential when it comes to the development of digital applications. The other entries on this small list are provided by the companies that have enough experience and expertise behind their backs.

  • What is your startup app development agency's process?

    The primary development cycle or custom mobile app development of our company our uses may differ from the rest of the competition. However, the results that each technology partner has achieved showed a significant improvement in customer satisfaction metrics.

    Our development process is broken down into the following essential steps:


    For any technology partner, the first stage is critical. Here, we'll analyze and collect your project's essential requirements: user personas, competitive analyses, pain points, business processes & objectives, and industry best practices.

    Project audit

    In the second step, our team will conduct a comprehensive examination of the product strategy for your app idea while suggesting the proper development methodology.

    App structure

    Here, we define the design of your future online application as a critical component of the product's success: wireframes the product screens and the relevant product content based on your brand identity. The latter can be developed by examining the existing brand personality or a more comprehensive analysis.

    Design process

    App concept and layout design: Our design team will create and implement a visual positioning strategy for your application, as well as create the mood boards. We produce 2-3 designs for the essential app screens, with high-fidelity wireframes and an interactive prototype demonstrating how the finished application will interact with people.

    Visual design

    Your digital project design plays an almost immersive role in your organization. Together with our team, you will create the application's layout and a user journey map.

    App development

    After completing the frontend development tasks, we will go into the significant part of your app project: the backend development. QA Testing - Once most of the latter work has been completed, it is vital to building unit tests and other security measures for your new application.

    Visual content

    Here, some of your app's additional design components, such as iconography and minor design assets, are integrated into the main layout.

    Various Integrations

    As a final point, we integrate various third-party services into your digital project per your request.

    That may include extensions like Twillio, Thunderbird, and other integrative software into your app.

    Indeed, the structure of our startup app development process may slightly or significantly differ from the rest of the development companies.

    Nonetheless, we do stick to the following path as there is a good number of our projects which have significantly demonstrated positive results.

  • What are startup app developers needed to create web application?

    There is no doubt that for creating a solid web application, you require highly skilled developers who can provide enough experience and expertise to make your idea real.

    That's why you have to understand certain factors or practices that many startup founders go for before choosing the entire team of web app developers.

    Conduct an online search

    To find the truly best app developers for startups, you need to understand how to locate them. You can use the regular Google search, references, or social media channels. Make a note of the businesses that truly stand out among the rest.

    Additionally, the organization you intend to outsource your project should be noted. There is always a cost difference for the same project depending on the developer's location.

    Look for a strong portfolio

    Once you've compiled a list of startup web app developers, it's time to look at their portfolios. The portfolio is critical for establishing technical skills, project themes, and business domains. Inquire whether the company has worked on a project similar to yours in the past. Their previous work demonstrates their experience and skill set.

    Conduct a client survey

    Another critical component is testimonials. You can request a client contact list to verify the project's scope and technology. Ascertain that the company has worked on the client's specified list of tasks. Is the business objective in its dealings with its customers? A satisfied client is a positive sign that you should proceed to the following phase.

    Request app testing

    If you're going to purchase a car, you're going to request a test drive. Utilize the same strategy here and request access to previous app development projects for testing purposes. You can also grant access to your original end-user and wait a few days for their feedback.


    Examine the product development cycle and transparency policy of the company. The feedback loop and timely response to mistakes and change requests are critical. Determine whether their applications are being developed using an agile methodology, which can aid faster development and more transparent communication.


    Cost is another critical issue to consider. It will help if you are looking for a business that meets your budget. If your project involves a variety of business functions and a degree of complexity, you should have a flexible budget. Time can affect the budget; therefore, keep in mind the time constraint. Another significant issue that can affect the budget is the location. There are some locations throughout the world where you can outsource your project to organizations with technical knowledge, significant experience, and the ability to work within your budget.

    Post-launch Support

    It's natural to choose a firm that is prepared to provide maintenance and support for a few days or months after a web application is successfully developed. There is a risk that you will encounter an issue that requires immediate resolution once the app development has been completed successfully.

    Additionally, you can enter into long-term maintenance and support agreements with the company.

    And that's just a brief overview of the steps you should consider when looking for an web app development agency in New York or any other firm you prefer. The same steps can be applied if you are looking for a local web app development company in San Francisco for an web app development firm from Los Angeles.

  • How long does it take to create a simple application with a startup app development firm?

    Almost every mobile app has ushered in a new way of living. In 2017, 32% of US mobile users had between 11 and 20 apps installed on their smartphones (not including preinstalled apps). With so many apps accessible on popular online stores, development cycle time is vital for beating the competition in the market. As a result, one of the most commonly asked questions among application developers is. 'How long does it take to develop an app?'

    A typical response about the project timeline to approximately every startup out there would be between four and five months. However, there is no definitive or easy answer to this question because several factors highly influence the app idea design process (which we have already covered in the questions above).

    One of the important reasons which may be overlooked during the development of an app is to have a solid project management team. Of course, many founders already know that, but many seem to miss a reliable communication channel between you and your project managers to produce the right product strategy plan. Another thing is that it's vital to understand the development timeline. Since all great apps are built on original ideas, the app's speed to market is critical to achieving a global advantage in your market space.

  • What tools does your startup application development company use in its workflow?

    As a startup app development agency, we use various application development tools suitable for iOS and Android devices, typically XCode and Kotlin. However, suppose a startup app development team of our client wants to use its preferred set of tools and some other technologies (like machine learning, for example). In that case, we gladly stick to them as the primary technical stack.

  • What technologies does your company use for startup app development?

    Before we even begin to analyze and plan what kind of custom solutions or API integration will be 100% suitable for your business, we carefully examine and consider each of your business requirements as a startup app development company. Therefore this way, we can suggest to you the right services or cutting-edge technologies that will suit your startup goals and needs while correctly adjusting the development path of your digital solutions.

    As a company that works closely with various startups, we do know what kind of technologies or app solutions we can recommend to your existing idea. However, at the same time, we value the opinion of our partners and always listen to their opinion. So if you have already planned out some of the core moments in your project, we will work closely with your team and stick with the technologies you have chosen.

    Our startup app development team enjoys working with ReactJS, React Native, and Vanilla JS. We are big fans of functional programming; thus, some of our projects have been written in PureScript and Elm. However, we are open to TypeScript, Lodash, and other technologies if they must be necessary in the presented case. Most of our innovative solutions projects have been implemented with various trending and modern technologies, including artificial intelligence.

  • What kinds of small businesses and startups need web app development services?

    Every startup intending to develop digital products that will be easily accessible to its target audience requires an application. It is especially true, as practically every second startup has a mobile or a web application to fit the demands of their target audience and the growing business needs. So the only question is: What kind of business industry requires app development for startups inside the competitive market? Generally, 19 business industries are globally known all over the world. Obviously, in each, there will surely be award winning apps made by a mobile app development company that every single person knows.

    So let's take a look what is what kind types of app development for startups are there:

    • Software development for agriculture startups
    • Software development for IT-related startups
    • Software development for Education startups
    • Software development for Entertainment startups
    • Software development for FoodTech startups
    • Software development for Healthcare startups
    • Software development for Hospitality startups
    • Software development for Music startups
    • Software development for Media startups
    • Software development for Pharmaceutical startups
    • Software development for Telecommunication startups

    - Software development for Transport startups

    So as you can see, almost every startup from each business industry does qualify to have its application by top app developers or a development company based on award winning principles. Therefore, it can be said that the world we know today is digitizing almost every aspect of each present business industry. And as the technological progression is striving upward, one can suppose that soon enough, every business will have its mobile apps as the best web solution or, at the very least, a digitization environment with different app development services surrounding them.

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