Brand design and logo motion exploration for Opera
Opera - a multi-platform browser that provides you with free access to the Internet with its unique functionality.
Opera is one of the famous and iconic web browsers that support multiple platforms with direct access to the internet. One of the creative directors has approached our brand design agency experts and asked for assistance with the current brand and motion logo sign since motion brand identity can show the entire purpose of the brand logo and its attributes.
During the brand identity development, our team started exploring logo animations by exploring and analyzing various interconnected concepts. Not only did it give us a chance to discuss all benefits and downfalls of each produced option, but we also had an opportunity to make several promising angles for our brand identity approach.
As a result, we have implemented several variations of Opera logo motion identity. From the images below, we realized that five colors with multiple effects give two red tones, which are very close to Opera's original brand colors. Later on, our client planned to use them mainly in different promotional videos and other supported platforms.